The Air Max 95 OG 'Purple Camo' 2025 is one of the most visually striking AM95 colourways in recent memory — a bold purple camouflage construction that replaces the classic AM95 gradient spine overlays with a deep purple/blue-purple/grey-purple three-tone glossy camo-print leather panel, creating a graphic, iridescent effect that shifts in direct light. The upper follows the OG AM95 construction: a smooth black leather toe box and mudguard, black engineered mesh at the quarter panel and side wall, and the signature AM95 spine overlay area entirely covered in a glossy purple camouflage-print leather — deep purple, blue-purple, and grey-purple tones forming the camo pattern across the forefoot spine, quarter panel spine, and heel spine overlays. A white embroidered mini Swoosh sits on the purple camo lateral spine panel — the sharpest contrast element on the upper. The tongue is black mesh with the AM95 oval 'airmax' badge embroidered in purple with a purple border. The insole features a grey 'AIR MAX' text and Swoosh graphic. The heel counter carries the classic AM95 OG heel badge: a silver/light grey panel at the lower heel with black 'AIR' text and a white embroidered Swoosh, topped by the purple camo-print leather upper heel panel. The midsole is black, and the translucent deep purple/violet Air units at both the heel and forefoot glow intensely against the black midsole. The full-length black rubber outsole features the classic AM95 square-block waffle tread pattern. Black rope laces with alternating white and purple lace loops complete the look.

• Smooth black leather toe box and mudguard
• Black engineered mesh at quarter panel and side wall
• Glossy purple camouflage-print leather spine overlays: deep purple, blue-purple, and grey-purple three-tone camo pattern across full spine area
• White embroidered mini Swoosh on purple camo lateral spine panel
• Black mesh tongue with purple oval 'airmax' badge and purple border
• Grey 'AIR MAX' text and Swoosh insole graphic
• Silver/light grey lower heel badge with black 'AIR' text and white embroidered Swoosh
• Purple camo-print leather upper heel panel
• Translucent deep purple/violet Air units at heel and forefoot
• Black midsole
• Full-length black rubber AM95 square-block waffle tread outsole
• Black rope laces with alternating white and purple lace loops
• Colorway: Black / Deep Purple / Blue Purple / Grey Purple / Silver